Alexandra began her blog on July 2009 to share with others her daily outfits and her biggest passions: photography, travel, animals, and of course, fashion.
The name of the blog is dedicated to her pet, Pepa, a French bulldog that arrived in her life just days before the opening of Lovely Pepa. Pepa shares the spotlight with Alexandra, as the other main character of the blog. Over the past months, Lovely Pepa has begun to be recognized by the media and fashion and beauty brands, and since then it has not stopped growing.
With more than 3 million visits and 4 million pageviews per month, it´s named as the most followed blog in Spain, according to Bloglovin ranking, and it´s among the 30 most influential fashion blogs worldwide.
Thanks to the blog, Alexandra has had the chance to: host the opening of a Stradivarius Store in Milano; be the official image of the Westrags campaign; be godmother and image of Stradivarius Slim-fit jeans; speak on fashion trends and her personal experience with her blog for two shopping centers; model for Dior, Suiteblanco, and Aristocrazy online campaigns; win Best Blog and Best Trendsetter of 2011 by popular vote at Trendtation; be nominated as Best International Blog at Bloglovin Awards 2012; model for Givenchy and Swarovski online campaigns; take part in a Louis Vuitton official photo shoot in Paris for the Speedy bag; launch two shoe collections with the galician company Krack; host Tous at VFNO Madrid; work as shopping advisor for two companies; host El Corte Inglés for party dresses presentation; make the opening speech of the I Jornadas de Blogs de Moda y Comercio Electrónico in Santiago de Compostela; be brand ambassadress of O.P.I.; and receive the 2012 Young Enterpreneur award in her hometown.
Here you can compare the Fashion Influencer's daily activity in each social network in comparison with the country's average
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